Jennifer Lopez counts this viral bag as a Mom’s Day must-have

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Jennifer Lopez “Ain’t Your Mama” — however she’s bought some trendy reward concepts for her.

And whereas the multi-hyphenate mother of two poses with a slew of spring-hued purses in Coach’s newest Mom’s Day marketing campaign, one simply could be her — and the web’s — favourite. 

“All we want is love and a Tabby bag,” the singer instructed Individuals of types just like the Mom’s Day-ready Pillow Tabby Shoulder Bag 18 ($395) — which she beforehand described to the outlet as each “iconic” and “attractive and sensible.”

TikTok clearly agrees on the puffy purse, which additionally is available in a bigger Pillow Tabby Shoulder Bag 26 ($550) model.

It’s reached viral standing as of late, with movies tagged #coachpillowtabby racking up over 14 million views and counting.

A Coach pillow Tabby bag
Coach

Pillow Tabby Shoulder Bag 18 ($395)

Whereas Lopez poses with the favored pillow model within the new marketing campaign, the complete Tabby assortment additionally consists of the traditional Tabby Shoulder Bag 26 ($450) — plus under-$250 choices just like the Tabby Crossbody Wristlet ($250) and Tabby Medium Pockets ($195).

“Coach is celebrating the various sides of mothers,” Lopez instructed Individuals of her newest shoot, including {that a} Tabby bag “doesn’t damage” as a Mom’s Day reward. 

Whereas the pop star first turned the worldwide face of Coach in 2019, she’s been a fan of the model for for much longer.

She famously toted armfuls of Coach luggage in her 2002 “All I Have” video, a scene she then re-created nearly 20 years later.

A pink Coach pillow Tabby bag
Coach

Tabby Shoulder Bag 26 ($450)

Jennifer Lopez holding a pink coach bag while leaning against a wall laughing in a floral romper
Jennifer Lopez modeled a number of of the model’s spring-ready types.
Coach

Her newer Coach moments have additionally included posing together with her now-15-year-old twins, Max and Emme, for a marketing campaign, and collaborating on designs.


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Lopez is hardly the one star hooked on the model’s luggage, both, as earlier campaigns have featured the likes of Megan Thee Stallion, Kaia Gerber and Selena Gomez.